Sunday, May 13, 2012

Apple to drop Google Maps in iOS 6


Apple has used Google Maps for the backend of their "Maps" app in iOS since the original iPhone debuted in 2008. However, Apple recently dropped Google Maps in their iPhoto app -- a subtle harbinger of Apple dropping Google Maps for good? -- Perhaps, but why?

Apple moving away from Google Maps is likely the result of Google's new monetization strategy for the service. The search giant recently changed its terms of service in such a way that developers who utilize Google Maps in their projects and conjure more than 25,000 views per month must pay a hefty premium.

Companies who've split ties from Google Maps often defect to OpenStreetMaps. OSM is considered the "Wikipedia of maps", using a combination of bona fide map data and crowdsourcing to provide fresh but accurate maps. Interestingly, although openly free, OSM has received a substantial amount of support from Microsoft.


Demonstration of C3's mapping software



Although OSM seems the weapon of choice for defectors, according to 9to5Mac, Apple's solution is "in-house", which brings us back to Placebase, C3 and Poly9. If Apple does employ its acquired technologies, it's possible the company may introduce an impressive 3D-mode (video) and its own version of Street View -- features OSM is currently unable to provide.

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